Franchise Consultants Who HaveOwned and Operated Franchises

John and Erica Balkhi are a franchise consultant team that matches you with franchise opportunities that fit your goals, skills, and lifestyle. Talk it through with people who have run franchises themselves.

200+Franchise brands
30+Industries
40Years of combined experience

John and Erica Balkhi

Husband-and-wife franchise consultants

Reviews

What Candidates Say About Working With John and Erica

Reviews from candidates we have worked with.

★★★★★
"I am beyond grateful for Erica and John from Business in a Box. From the very first conversation, they made me feel supported, understood, and empowered...
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Madeline Rosa Velez
★★★★★
"I am beyond grateful for Erica and John from Business in a Box. From the very first conversation, they made me feel supported, understood, and empowered. Starting the journey into franchising can be intimidating, but with Erica and John by my side, I felt confident every step of the way. They are more than franchise consultants; they are mentors and trusted advisors who genuinely care about your success and guide you with honesty and compassion. Thank you, Erica and John, for making this experience such a positive and exciting one. I recommend you 100% to anyone looking for knowledgeable, trustworthy, and passionate experts to walk this journey with. Thank you again 🙏🙏🙏"
Madeline Rosa Velez
Madeline Rosa Velez
★★★★★
"We knew we wanted to own our own business, but the process of figuring out what we wanted and going through the due diligence process was overwhelming. John...
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Jan Rodriguez
★★★★★
"We knew we wanted to own our own business, but the process of figuring out what we wanted and going through the due diligence process was overwhelming. John and Erica helped us find and focus in on opportunities that fit our personal goals and they coached us through the process. We couldn’t be more excited about where we’ve landed! We are going into our new business with more confidence than if we had done it on our own, and are grateful for John and Erica’s guidance through it all!"
Jan Rodriguez
Jan Rodriguez
★★★★★
"John is a very professional franchise consultant. He is respectful, understanding and supportive. You will feel encouraged but not pushed. He will first do some research...
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Kyle Zexiang
★★★★★
"John is a very professional franchise consultant. He is respectful, understanding and supportive. You will feel encouraged but not pushed. He will first do some research for you based on your background, education, experience and then narrow it down to three concepts. He will be there with you and guide you through the most important part namely the validation process. I still remember that you need to know “the good” “the bad” and “the ugly” so that you can make your final decision on which franchise concept to move forward with. Unfortunately, I personally went through some extreme adversities during the period of time. John was always there if I needed help or simply just needed someone to talk to. He is more than a consultant, but a mentor, a good friend who truly cares for you. With his help I am officially a franchise owner and about to start the business soon. He has made me believe I am the person who deserves good things and should trust myself unconditionally. It seems that I have found my old self back with the confidence, resilience, and perseverance. I have faith in what I do and what I am going to do. It is a life-changing decision. I wish I could know John earlier."
Kyle Zexiang
Kyle Zexiang
★★★★★
"John is an amazing resource in many ways. His tremendously successful business career coupled with his passion to help people is unparalleled. I trust John to give ...
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Henry Kim
Chief Investment Officer at VINH Enterprises
★★★★★
"John is an amazing resource in many ways. His tremendously successful business career coupled with his passion to help people is unparalleled. I trust John to give me the best advice on the next great franchise opportunity and provides valuable insights and is very connected. He recently helped us find our third amazing brand. I give John my highest recommendation."
Henry Kim
Henry Kim
Chief Investment Officer at VINH Enterprises
★★★★★
"John is amazing an amazing consultant. His knowledge and experience is tremendous. Most importantly, he is always a pleasure to deal with. He helped us review several ...
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Pierce Iman Reza
Partner at Oracle Law Firm, LLP - Premier Injury Attorneys
★★★★★
"John is amazing an amazing consultant. His knowledge and experience is tremendous. Most importantly, he is always a pleasure to deal with. He helped us review several franchise opportunities and eventually decide what was perfect for our goals and interests. He really took interest in all our needs and has since offered a lot of wonderful advice. I would recommend him to anyone interested in becoming or growing as an entrepreneur."
Pierce Iman Reza
Pierce Iman Reza
Partner at Oracle Law Firm, LLP - Premier Injury Attorneys
★★★★★
"John is always a pleasure to deal with. As a Regional Developer, he and his team truly do care about the well being and success of your ...
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Steven Ruby
Looking for opportunities!
★★★★★
"John is always a pleasure to deal with. As a Regional Developer, he and his team truly do care about the well being and success of your business. He provides a wealth of knowledge, information and support to help guide you toward achieving, and hopefully exceeding, your goals. He and his team are always available on short notice to guide or assist you and/or answer any questions. Bottom line, John is a very dedicated, personable, honest, and trustworthy guy and I would recommend him to anyone who is seeking to enter into one of the systems he is actively involved with and/or any franchise advise in general."
Steven Ruby
Steven Ruby
Looking for opportunities!
★★★★★
"Although I had experience with John in another brand, what I really enjoyed about John, was his professionalism and willingness to first understand the types of businesses ...
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Stephen Vereb
Investor, Mentor, Business Owner, Board Member and Supporter of Readers Are Leaders
★★★★★
"Although I had experience with John in another brand, what I really enjoyed about John, was his professionalism and willingness to first understand the types of businesses we like to invest in and build. He took the time to understand that we prefer to get into concepts at the founder level and help to develop and build those, and typically it revolves around recurring revenue models with memberships. After understanding our needs, John presented only brands he felt had all the elements we were looking for. From there, John was amazing at keeping us engaged and moving forward with due diligence and he was always available for questions and answers. From cradle to grave, he really kept us plugged into the right people, both at the Franchisor level as well as the validation and due diligence with Franchisees. John has built a very expansive network of successful, like-minded franchisees and we are very grateful to John for plugging us into that network so we can continue to develop and grow. Thank you to John, Kimberly and Team Balkhi...we look forward to the next concepts !! Rising Tide Lifts All Boats."
Stephen Vereb
Stephen Vereb
Investor, Mentor, Business Owner, Board Member and Supporter of Readers Are Leaders
★★★★★
"I can't think of a single person's whose knowledge is a so vast in the world of franchising than John Balkhi. He's done it all: employing, franchising, ...
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Gazelle Dara
Business Owner at Tutor Hero
★★★★★
"I can't think of a single person's whose knowledge is a so vast in the world of franchising than John Balkhi. He's done it all: employing, franchising, consulting, and expanding. I wanted someone who had experience in franchising to assist me with building my own business. He recommended professionals to guide me through the SBA loan process. John was constantly following up with me when I was making my validation calls. He established clear communication and was available when I needed his expertise. There were times when I hit roadblocks, but John seemed to have a solution for every obstacle. I can't see myself embarking on another business without his help."
Gazelle Dara
Gazelle Dara
Business Owner at Tutor Hero
☆☆☆☆☆
"John is an incredible resource for anyone who is considering becoming a franchisee. When my husband and I decided to look into owning a franchise business we ...
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Pante-a Nilchian
Attorney at Paladin Legal Defenders
☆☆☆☆☆
"John is an incredible resource for anyone who is considering becoming a franchisee. When my husband and I decided to look into owning a franchise business we knew we needed an excellent consultant. John came highly recommended. After our first meeting, we quickly realized how knowledgeable, and diligent he is. Deciding what type of Franchise you want to become part of is a daunting task. John's expertise and advice was invaluable in helping us narrow down what was a good fit for us based on our circumstances at the time. He has gone above and beyond our expectations throughout the process and continues to be our go-to for advice. It's also nice that he is extremely personable and professional. I highly recommend John as a Franchise consultant."
Pante-a Nilchian
Pante-a Nilchian
Attorney at Paladin Legal Defenders
☆☆☆☆☆
"John is one of the most professional, knowledgeable, and helpful person that I know. He helped me unconditionally when I first graduated college to help me get ...
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Atana Paopradith
Sr. Immunology Clinical Account Specialist at UCB
☆☆☆☆☆
"John is one of the most professional, knowledgeable, and helpful person that I know. He helped me unconditionally when I first graduated college to help me get my start in pharmaceutical sales. Most recently John helped my wife find a business that would be the best fit for her. He is a great listener and always put her best interest first. He continues to be available for any advice and guidance. I would HIGHLY recommend John for franchise consulting."
Atana Paopradith
Atana Paopradith
Sr. Immunology Clinical Account Specialist at UCB

HOW IT WORKS

Start Your Franchise Journey in 3 Simple Steps

No pressure and no cost to you. Learning that franchising is not right for you is a useful outcome too.

1

Complete the Short Form

Tell us a little about your goals, timeline, and investment range. It takes about 3 minutes.

2

Book Your Free Consultation

Pick a time that suits you for a one-on- one call with John or Erica.

3

Discuss Your Goals

We talk through your funding options and the kind of business you can see yourself running, then map out next steps together.

MEET YOUR CONSULTANTS

Meet John and Erica Balkhi

A husband-and-wife team who divide the work the way many candidate couples will need to.

John: financing, scaling, strategy, leases, and construction

Erica: HR, accounting, and administration
WHAT WE DO

Franchise Consultant Services Built Around Fit

Our franchise consultant services start with you, not with a list of brands.

Personalized Franchise Match

We start with why you want to own a business, then
introduce brands that fit that answer.

Guidance Through the Process

Support from the first call through franchisor meetings, validation calls with current owners, and your decision.

Access to Insider Insights

We have owned franchises ourselves, so we know which questions to ask a franchisor and which answers to check.

No-Cost Consultations

The consultation is free to you because the franchisor compensates the consultant.

BUSINESS IN A BOX

Franchise Business Consultants Who HaveRun Franchises

We are franchise business consultants who learned most of what we know as owners. That experience shapes every recommendation we make.

  • Owned, operated, scaled, and exited franchise businesses
  • Closed one too, so the risk conversation is honest
  • We match for fit, not volume
  • We tell you when ownership is not realistic for your situation
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“John is great at what does. He and Erica made the process of finding and owning a franchise seamless and trouble free. If you are looking for help in finding your next business, get in touch with John!”

Florian de Castro
THE DIFFERENCE

How We Compare to Other Franchise Consultant Companies

Franchise consultant companies do not all work the same way. Here is how our approach compares.

What Matters
  • Operating experience
  • Matching approach
  • Who you work with
  • Cost to you
  • After you sign
Business In A Box
  • Former franchise owners who ran their own locations.
  • Fit first, including advising when franchising is not right for you.
  • John and Erica Balkhi, directly.
  • No cost to you. The franchisor compensates the consultant.
  • We stay in touch for advice and your next franchise concept.
Ask Other Consultants
  • Have you personally owned and operated franchises?
  • How do you shortlist brands and assess whether they fit my goals?
  • Who will guide me through the process and answer my questions?
  • Are there any candidate fees, and how are you compensated?
  • What support remains available after I sign?
What matters Our approach
Business In A Box
Ask other consultants
Operating experience Former franchise owners who ran their own locations. Have you personally owned and operated franchises?
Matching approach Fit first, including advising when franchising is not right for you. How do you shortlist brands and assess whether they fit my goals?
Who you work with John and Erica Balkhi, directly. Who will guide me through the process and answer my questions?
Cost to you No cost to you. The franchisor compensates the consultant. Are there any candidate fees, and how are you compensated?
After you sign We stay in touch for advice and your next franchise concept. What support remains available after I sign?
100% FREE TOOLS

Not Ready to Talk Yet? Start With a Free Tool

Explore at your own pace, then book a free consultation when you are ready to talk it through.

QUIZ

Franchise Fitness Quiz

Find out which franchise categories suit the way you like to work.

  • Question 1 of 12 8% 8%
INDUSTRIES

Franchise Industries We Cover

200+ franchise brands across 30+ industries. Start with a category.

AREAS WE COVER

Find a Franchise Consultant Near You

Searching for a “franchise consultant near me”? We work with candidates across the United States from our base in San Juan Capistrano, California. Choose your state to see local franchise opportunities.

Map of the United States with a gold marker showing Business In A Box’s Southern California base.

North Carolina

Texas

Florida

Georgia

Arizona

Colorado

REGISTERED STATES

Some states require franchisors to register their Franchise Disclosure Document (FDD) each year. Learn how that affects your timeline.

FAQ

Franchise Consultant FAQs

Answers to the questions candidates ask us most on first calls.

Still have questions?

Ask us directly on a free, no-pressure call.

What Does a Franchise Consultant Do?

A franchise consultant helps you find franchise opportunities that fit what you want from ownership, then guides you through the research before you sign. We start by learning why you want to own a business and what you need from it. From there, we introduce brands that match and help you prepare for franchisor meetings and validation calls, which are conversations with current owners of the brand. The decision always stays with you.

How Much Does a Franchise Consultant Cost?

Our consultation costs you nothing. It is free to you because the franchisor compensates the consultant. The costs you take on are those of the franchise itself, which each brand lays out in its Franchise Disclosure Document (FDD). We recommend reviewing that document with a franchise attorney and an accountant before you sign.

How Do People Fund a Franchise?

Funding is one of the first questions candidates ask us. Common routes include Small Business Administration (SBA) loans, home equity lines of credit (HELOCs), and 401(k) rollovers. Each brand sets its own liquidity and net worth requirements, and those requirements shape which routes make sense for you. We walk through your funding options with you during the consultation.

Do I Need Experience in the Industry I Choose?

No, industry experience is not the qualifying trait. A franchise gives you a system for sales, operations, and marketing, and your role is to lead people and run that system well. The candidates who succeed tend to be leaders, strategists, culture builders, and people who can execute a playbook. Those are skills many corporate leaders already use every day.

Can I Keep My Job While I Explore Franchising?

Yes, you can explore franchising while you keep your current job, from the first consultation through due diligence, the research you do before you sign. Whether you can keep working after you buy depends on the model. Some brands need an owner-operator involved in daily operations, while others let a manager run the business under an executive owner. Each brand’s FDD and your validation calls will show how involved the owner needs to be, and your employer’s rules matter too.

Will You Tell Me if Franchising Is Not Right for Me?

Yes, and we would rather tell you early. If the timing, the funding, or the fit is not right, we will say so plainly, even if it means you do not buy. Several of our reviews come from candidates who decided not to buy and still credited the process. Either way, you leave with a clearer view of your options.

Still have questions?

Ask us directly on a free, no-pressure call.

From the Blog

Should I Buy a Franchise? Here’s Our Readiness Checklist

Should I Buy a Franchise? Here’s Our Readiness Checklist

Quick AnswerBuy a franchise when you can fund the investment and the ramp-up, want to run a business inside a proven business model, and have tested the franchisor’s claims. Start with its franchise disclosure document (FDD) and calls to current franchisees. If...

Franchise Disclosure Document: How to Read an FDD

Franchise Disclosure Document: How to Read an FDD

Quick AnswerA franchise disclosure document (FDD) is the 23-item legal disclosure that franchisors must give you before signing. The Federal Trade Commission (FTC) requires delivery of the FDD at least 14 calendar days before you sign a binding agreement or pay the...

BUSINESS IN A BOX

Ready to Talk With aFranchise Consultant?

The consultation is free to you because the franchisor compensates the consultant. Not every candidate should buy a franchise, and learning that early is a useful outcome.